NEW YORK, May 28, 2025 – Burson, the global communications leader purpose-built to create value for clients through reputation, today announced that Stacey Zolt Hara has joined the agency as Executive Vice President, U.S. Head, Workplace & Purpose. She is based in San Francisco.
“Stacey brings 25 years of experience in helping many of world's largest organizations across a wide range of industries, from financial services to airlines to technology and on-demand delivery, build reputation and achieve business goals through purpose-driven communications and stakeholder engagement,” said Craig Buchholz, U.S. CEO, Burson. “With her broad expertise in media, public affairs, in-house and agency, Stacey brings a unique perspective on the intersection of workplace and purpose that will be invaluable to clients.”
Zolt Hara joins Burson from Airwallex, a fintech company focused on meeting the needs of the global digital economy, where she served as Head of Global Corporate Affairs. Prior to Airwallex, Zolt Hara was SVP of Global Corporate Communications at Udemy, an edtech company. Before that she spent nearly four years at Visa, as Vice President, Global Head of Employee and Executive Communications and, before that, Vice President, Global Head of Corporate Reputation and Corporate Affairs. Earlier in her career, she spent five years at Edelman, rising to Managing Director, Corporate & Public Affairs, and three years with Ogilvy in Singapore, serving as a director in the Corporate and Finance Practice and later launching the agency’s Issues Management Practice in Southeast Asia. Zolt Hara began her career as a reporter covering the United States Congress and went on to serve as a communications advisor to two ranking members of the United States Senate.
“Purpose alignment is the number-one driver of employee engagement, and employees are the unsung heroes of strong corporate reputation,” said Zolt Hara. “If an organization can get both things right, it will build a virtuous cycle to grow brand trust, engagement and loyalty for the long term. I’m delighted to join Burson’s talented team and look forward to partnering with our clients to build strong, resilient reputations against an ever-changing landscape.”